How it works

The current way we run social is chaotic.

14 tabs open just to publish one post.

The same caption pasted network by network.

Replies missed across five different inboxes.

Five steps, one workspace — here's the whole flow.

The process

From your website to published — in one flow

01

Connect your accounts

Add the networks you post to. Each connects straight to that network's own API — no reseller in the middle — and your tokens are encrypted before they're stored.

14 networks Direct connection Encrypted tokens
02

Add your brand

Paste your website URL. AI crawls it, learns your voice, audience and topics, and builds the content pillars your posts come from. Run as many brands as you manage.

Website → brand profile Content pillars Multi-brand
03

Create, or let Autopilot draft

Write in the composer with AI help, or drop a URL and let Autopilot draft a week of on-brand posts. Each one is tailored per network — the right length, format and hashtags for each.

AI composer Per-network variants AI Autopilot
04

Review and schedule

Nothing publishes without you. Approve drafts, drop them on the calendar, or publish now. Publishing runs on our servers, so a scheduled post goes out even after you close the tab.

Approvals Drag-and-drop calendar Server-side publishing
05

Measure and engage

See reach, engagement and follower growth per network, reply to mentions and comments from one inbox, and recycle your best posts on a schedule.

Analytics Unified inbox Evergreen recycling

What's happening under the hood

The boring parts, done properly.

1

Native connections

Your posts and tokens go straight to each network — never through a third party's system.

2

Encrypted credentials

Sealed with encryption, on a key kept separate from your session.

3

Server-side publishing

A worker publishes on schedule — posts go out even with the tab closed.

Frequently asked questions

Everything you need to know before you start — the answers our users reach for most.

Bluesky, Mastodon, Nostr, X, LinkedIn, YouTube, Discord and Dev.to are live today — connect and publish to all eight right now. Facebook, Instagram, Threads, Pinterest and Google Business Profile are built and awaiting each network's own approval. Thirteen networks in total, all from one composer.